eSkye Software

The pace of consolidation and change in the industry is increasing. Your business is more complex and faster moving than ever before. National Accounts are increasingly the most important channel for your business. The ability to communicate your brand programs, by channel, to your distributor partners for execution in the trade is at times, the difference between success and failure.

eSkye Solutions along with leaders in the CPG, beverage and retail industries have collaborated to map out a systematic approach to taking control of the national account brand programs and pricing synchronization. By taking your processes currently in place and combining them with our systematic approach, you can vastly differentiate your service and capabilities with national account buyers and your distributors.

Combining eSkye’s eChannel Management Suite's National Account Manager, Sales Manager, and Marketing Manager modules to form a complete supplier sales portal enables a brand owner to connect to all their trading partners' systems and people to close the loop systematically.

Marketing Manager

As part of eSkye’s eChannel Management Suite™ (eCMS™), the Marketing Manager Module organizes and communicates the crucial information brand owners, their trading partners, sales force, marketing, and management teams need to excel in today’s increasingly complex and competitive business environment.

The Marketing Manager connects disparate business partners and integrates with various business systems, allowing shared access to order information, marketing plans, promotion schedules, trade-fund budgets and more. The results: better demand visibility, more effective decision-making, improved market responsiveness, and greater return on sales and marketing investments.

Sales Manager

eSkye’s Sales Manager Module compliments and enhances existing CRM systems – and could eliminate the need for some companies to purchase a CRM system at all. The Sales Manager is fully integrated with the rest of eCMS. Sales staffs can respond quickly to incorrect or insufficient orders, monitor purchasing patterns, search sales histories, and quickly determine which customers will benefit from the latest promotions – all from any Web browser or mobile device, such as a PDA. This type of sophisticated sales management results in a decrease in expenses and an increase in the bottom line.

Market Intelligence Manager

Market Intelligence Manager provides sellers with easy-to-understand reports on where their products sell, what price they sell for, what channels of trade were used, as well as depletion information from their distributors – all in real-time. Market Intelligence Manager arms brand owners with the timely information they need to gain a leading edge in the marketplace.

The module is fully integrated with the rest of eCMS, providing rich, real-time information. Your marketing staff can respond quickly to trends, study purchasing patterns, monitor depletion levels, and determine where and what type of promotions should run – all from a Web browser.

National Accounts Manager

eSkye’s National Account Manager Module provides brand owners with a simple Web-based interface to manage all their pricing and promotion details. This information can be immediately sent to the brand owner’s field-sales organization or to the third-party distributors responsible for executing promotions.

Additionally, this information can be accessed by individual outlets of the brand owner’s national accounts by “push” or “pull” methods.
The National Account Manager can be used to automate the standard communication, such as SKU or outlet-specific pricing, between suppliers, third-party distributors, and retail accounts. Coupled with the EDI Link Module™, National Account Manager will allow an EDI-enabled seller to work transparently with all distributor and retailer partners, even though they are not EDI-enabled themselves.