the challenges

Lower your beverage alcohol costs and improve the effectiveness of promotions with wine, spirits and beer suppliers and distributors.

Casual dining and hotel groups have real challenges when buying wine, spirits and beer across multiple markets. These include centralized approved product lists, agreeing to national promotions with brand owners, optimizing purchasing from local distributors with their complex discounts and promotions, and ultimately executing programs at the outlet level.

All Suppliers in the beer, spirits and wine industry use third-party distributors to reach the outlet level and therefore have additional complexity in managing their supply channel compared to other product categories. Even in the best-run companies, there is a significant gap between promotion potential and promotion execution – particularly at the retail outlet level. The lack of transparency of true cost of acquisition at the store level, versus the quoted headquarter price negatively impacts chain account profitability.

the solution

automated, online wine, spirits and beer supplier and distributor management

The Beverage Cost Network™ enables national chains to manage their suppliers and distributors. Using the Beverage Cost Network, buyers can quickly setup and modify any new product or promotions. They can then communicate those details through the supply chain to their distributors and to the stores for execution against the product or promotion at the retail level.

National chains get access to variance reports of quoted cost vs. actual on invoice cost down to the outlet level. This enables buyers to force compliance and to negotiate more effectively with suppliers and distributors.